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Cash For Gold? A Solid Investment.

Since 1983, American Gold & Diamond Buyer's founder and owner, Darryl Gay, has been buying and appraising fine diamonds, jewelry, watches, in all precious metals and is considered an expert in his field. The Dillon Ross Group worked with American Gold to reimagine their website to create a better user experience.

Inspired by American Gold & Diamond Buyers' unique buying process, The Dillon Ross Group created a custom offer page that allowed users to submit a picture of their jewelry before going to meet in person. By incorporating this, it helped qualify leads and not waste any valuable time.

To optimize American Gold's SEO rankings, The Dillon Ross Group restructured the website navigation, URL structures, and added meta descriptions to include search terms like "gold buyer" and "cash for silver."

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